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Antioxidants – Testing, Applications, Delivery and more – Part III

What are Popular Applications and Delivery formats for Antioxidants?

Full disclosure, CONNOILS uses third party labs for Antioxidant testing.

Delivery systems for Antioxidants can take a variety of forms.  Certainly nuts, fruits and vegetables are easy.  When that’s not enough though, Supplements and Functional Food/antioxidant enriched finished products are next.  There so many packaged goods companies across Food, Beverage, Sports Nutrition, Pet, and Health and Beauty that will add a common Antioxidant like Vitamins A, C and E or Selenium to their product packaging so that they can make a label claim.

Nutritional Softgels

CONNOILS predictions for the future of the Antioxidant category …

The demand for Antioxidants will always be there.  Today, Consumers are very educated about everything they put in their mouths.   They have complete access through search engines and trusted web-sites to type in their “ailment”, “self-diagnose” and head to their local drug or grocery store to find the appropriate supplement and/or food that is right for them.   At CONNOILS, we are also seeing this amazing trend happening for Organic products and we believe this category will experience tremendous growth. The media has spoken to a very receptive audience that will first do their research first before they dive in. Consumers have “spoken” and will continue to “speak” through their purchasing power in the Antioxidant and overall health and wellness category.

Contact CONNOILS to discuss Antioxidants and your formulation needs.

 

Antioxidants and Emerging Ingredients – Part II

People often ask ‘What are the most popular Antioxidants in the market, and which are emerging ingredients to watch?’ 

Traditionally, Vitamin C (Ascorbic Acid), Vitamin A (Beta-Carotene) and Vitamin E (alpha-Tocopherol) have been at the forefront as the most widely accepted and used forms of Antioxidants.  Many of the products we offer that have their own natural antioxidants helping them maintain their stability are those rich in fat soluble Vitamin E like Wheat Germ, Safflower and Sunflower Oils and Oil Powders for supplements.

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Modern engineering and science have introduced ways to process plant derived ingredients so they maintain their “Natural” Antioxidants to support a longer shelf life and ideally can be passed along to the body once consumed.   Products rich in Carnosic Acid, like Rosemary Extract, have been proven to be even more capable than C, A and E as Antioxidants, Natural Preservatives and Natural Bacteria Inhibitors.

The Antioxidant category is exploding.   Oxidation is a chemical reaction that is the onset of rancidity and the cultivator of free radical production in our bodies.  Free radicals have to power to damage cells and impact overall homeostasis.

At CONNOILS, we focus on our own objectives and not on what others are doing.  As a specialty oil company, we understand that the biggest issue we face in our market segments is stability or lack thereof.  So Natural Antioxidants and preservatives, whether introduced prior, during, or after processing, play a key role in how we meet our customers objectives.

Contact CONNOILS to discuss Antioxidants for your formulation goals.

Antioxidant Rich Foods and Supplements – Part I

What health objectives and concerns are leading consumers to turn to Antioxidant rich foods and supplements, and who are these consumers?

Like it or not, the media drives awareness (whether true or not) about everything consumers put in their mouths! Especially when they are trying to align a health concern to a food group or ingredient. Today every health ailment has a “magic bullet” food or product that will drive consumer to flock to purchase. Antioxidants being labeled “Super Foods” was a brilliant catch phrase for fighting low immune systems, anti- aging, weight loss, etc. Colorful fruits and vegetables are the top Food antioxidants. Nutritionally, foods and supplements high in Vitamin A, C and E are known antioxidant boosters in our system.

Antioxidants

Achieving a healthy lifestyle through the use of antioxidants is culturally assumed today. The media constantly reminds us that Antioxidants either provide preventive benefits to stay healthy, or proactively – to minimize or shorten the length of time it takes to overcome an illness.

Multiple studies will confirm that Baby Boomers and Millennials (equally men and women from a gender percentage) are the two largest demographic segments for the Health and Wellness category. The health and wellness industry is exploding and not just for humans. Consumers are also paying billions of dollars on their Pets; from keeping their coat nice and shiny, making their food more palatable, managing weight gain and stemming the risk of cancer. Some studies have shown that consumers spend more money on their Pet’s health and wellness than they do on themselves.

What are your thoughts on Antioxidants?